Virginia Tech Campus Map Poster.

Our collegiate client requested a high-quality poster that would be displayed in their football suites. The design for this poster was detailed and required complex printing processes, which several other distribution companies turned down. After a two year search, the client reached out to TK Promotions to execute the project. Within 72 hours, the client had a virtual rendering and a cost estimate. This project furthered a relationship between the client’s team and their dedicated fanbase.

Initial Challenge.

Our team was tasked with creating a highly detailed poster showcasing a campus map. The entire design had to be developed from scratch, ensuring that every element aligned seamlessly with the client’s brand guidelines and licensing requirements. The client wanted a framed piece that reflected the dedication and quality of the school and would hang in over 50 exclusive suites.

The Solution.

Our art department created a unique design based on real campus maps and included trademarked logos and imagery, all according to the client’s brand kit. Our collaborative team worked closely together to produce printed samples, which were then presented to the client. These samples showcased the wide array of printing techniques available, allowing the client to make informed choices. The posters were an effort between TK Promotions and the client to ensure everything was created promptly and with the exclusive quality they desired.

The Outcome of the Project.

The completion of this project garnered enthusiastic praise from both the collegiate team and the suite holders, with some individuals opting to display the posters in their own homes. Positive reception extended beyond the initial client, as other collegiate departments expressed interest in similar projects. This effort exemplified how the client was able to continue building a deep connection with their community and fan base through highly-personalized, creative merchandise.

This project also highlighted TK Promotions’ art capabilities and collaborative team approach. From start to finish, we take complex projects head-on and work hand-in-hand to bring that vision to life.

What We Did

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TESTIMONIAL

“The TK Promotions team is the absolute best to work with. Their customer service is second to none and we appreciate their willingness to go above and beyond to make sure that we have the highest quality items for our donor gifts. TK Promotions has exceeded all of our expectations!”

TK Team

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